Entrepreneurs and corporations do not speak the same language. And that gap has a cost

Entrepreneurs and corporations do not speak the same language. And that gap has a cost.

A sales director sold a year of production in one month. He was applauded. Nobody told him the company had neither the cash, the production nor the logistics to sustain it, because the model did not foresee that he needed to know.

It is not an individual failure. It is a structural inefficiency.